Ant, one thing I noticed.

Your best buyers are already profitable. They just can't scale without giving it back. I built the class that sells them a mentor.

I spent 96 hours building a predictable funnel to add $100k a month to Ant Futures, without selling more $350 courses.

6 mentees a week at $5,000 is $120k a month. Your Playbook is $350. Here's the class that sells the next step.

A live class every Tuesday where profitable traders watch you read the tape, then apply to be mentored by you.

Selling a course to traders who need feedback caps you at $350. Here's the funnel that sells them a mentor instead.

Why this funnel

Before the deliverables

Who to sell to,
and why a webinar.

01

The ceiling

Your Playbook is $350. The traders who'd pay you most need more than a course.

Your Playbook is built for "intermediate and experienced futures traders". That's the right buyer. But a trader who's already profitable doesn't need more videos. They need someone watching their trades while they scale. That's a mentorship, and it sells for ten times the price.

PlaybookMentorship
Price$350~$5,000
What they getVideosEvery trade reviewed
Solves"What do I trade?""Why can't I scale?"
02

The buyer (Haynes: conditions, not demographics)

Profitable traders stuck at the same size.

They've had green months. They've been trading the same contracts for a year, because every time they size up, one red day takes the week back. They trade candles and indicators, so they're always a step late. And they review their own trades, so they never see their leaks. Your own calendar shows the exact day they fear: the 28-trade red day.

  • Profitablesome months
  • Sizethe same for a year
  • Every size-upgiven back
  • What they needa read and a mentor
03

Why a webinar, not a VSL

They don't think they need a mentor yet. A class convinces them.

Jeremy Haynes splits buyers into in-market and needs-convinced. A profitable trader is needs-convinced: "I'm already making money, why would I pay someone?" A 7-minute VSL can't move that belief. A live class can. You read the tape live, show them the read they're missing, and walk them to "nobody scales alone". Then the offer lands while that trust is highest.

VSLWeekly class
BuyerAlready wants a mentorNeeds convincing
ProofClaimsLive orderflow, on screen
Fits AntPartlyHe reads the tape live
04

The offer and the maths

Orderflow Mentorship, above the Playbook.

The class sells 1:1 mentorship: live sessions, a personal size-up plan, the full Playbook, and every trade reviewed. It's sold with an action-based guarantee and no income claims, which keeps it compliant and is what experienced traders actually believe.

6 / weekmentees from one cold-traffic class a week, a conservative number we'd check on the call
$30,000a week, at about $5,000 per mentee
$120,000a month, on top of the Playbook and Deepcharts income.

So instead of explaining it, I built it. The funnel, the class, the ads and every email, all below.

See what's built

Here are the
sample deliverables:

The funnel03
Webinar presentation01
Ad creatives03
Email + SMS sequences04

Case studies

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